{"id":13760,"date":"2021-03-15T15:44:20","date_gmt":"2021-03-15T13:44:20","guid":{"rendered":"https:\/\/www.powtoon.com\/blog\/?p=13760"},"modified":"2025-11-04T13:52:12","modified_gmt":"2025-11-04T11:52:12","slug":"transform-blog-articles-into-animated-videos","status":"publish","type":"post","link":"https:\/\/www.powtoon.com\/blog\/transform-blog-articles-into-animated-videos\/","title":{"rendered":"How to Transform Blog Articles into Animated Videos in 5 Simple Steps"},"content":{"rendered":"Read Time: <\/span> 3<\/span> minutes <\/span><\/span>\n

Stop racking your brain to come up with new video<\/span> ideas \u2014 you\u2019ve already got tons of written material waiting to be repurposed into attention-grabbing videos<\/span>! Breathe new life into an old blog by turning it into an animated<\/span> video<\/span>. This will help your articles to be more engaging for your audience and more memorable to visual learners<\/a>. Here\u2019s how.<\/p>\n\n\n\n

Five Steps to Convert Blogs into Animated Video<\/h2>\n\n\n\n

1. Choose your material.<\/strong> Choose the material you want to convert to video<\/span>. Select articles that have clear instructions, explanations, information, or data points. If you\u2019re unsure where to begin, start with blog posts that get the most web traffic<\/a> or written pieces that address your most frequently asked questions. By turning these into videos<\/span> for your website or YouTube channel<\/a>, you can make them even more searchable.<\/p>\n\n\n\n

2. Make a storyboard.<\/strong> Before you create an animated<\/span> video<\/span>, you need to plan! Decide what type of video<\/span> is best \u2014 does kinetic typography (moving text) make sense? Should you make an animated<\/span> explainer video<\/span>? Or is an infographic<\/a> or character-based animation<\/span> the best choice? Then, make a story<\/a>b<\/a>oard<\/a> to outline the flow of the video<\/span>. Pull out key points from your blog content<\/span> and start crafting a scene-by-scene vision<\/span> for your piece that will guide you as you create your final video<\/span>.<\/p>\n\n\n\n

3. Select a template.<\/strong> Now that you\u2019ve got a plan and a vision<\/span>, it\u2019s time to bring it to life! Select a template<\/a> that matches the type of video<\/span> you want to create and has a style that\u2019s authentic to your brand. Make sure to format it properly for your target audience<\/span>: horizontal for desktop viewing or YouTube<\/span> videos<\/span>, square for social media platforms, or vertical for Instagram<\/span> Stories and mobile users. <\/p>\n\n\n\n

4. Upload your text and make your video<\/span>.<\/strong> Now the fun REALLY begins. Upload images, PowerPoint<\/span> slides, or charts you want to include. Copy and paste text from your blog into the template that captures the greater message of your piece. Create a branded character<\/a> to be the star of your animated<\/span> video<\/span>. Spend time making sure the pace and flow of your animated<\/span> video<\/span> is just right. Your video<\/span> is almost ready for its public debut!<\/p>\n\n\n\n

5. Personalize your video<\/span>.<\/strong> Put the finishing touches on your animated<\/span> video<\/span> to move it from a basic template to a polished, professional-looking<\/span> visual communication<\/a>. Customize it with colors that complement your brand<\/a>. Add a background soundtrack and include a watermarked logo. Even if you only plan to use your video<\/span> internally or for a small audience, watermarking is wise because in today\u2019s digital era you never know where it might show up \u2014 and after all your hard work, you deserve all the credit.<\/p>\n\n\n\n

Beyond Your Blog Posts<\/h2>\n\n\n\n

There are so many ways to jazz up other written materials, beyond your blog posts, into engaging animation<\/span>. Got notes someone took from your latest board meeting? Showcase transparency by turning it into an animated, company-wide video<\/a>. Old training PDFs<\/span> that go unread? You\u2019ve got the outline of a video infographic script<\/a>, waiting to be written. Want to hit the refresh button on your employee or customer onboarding manuals? Make a whiteboard explainer<\/a> so it\u2019s easy to get started.<\/p>\n\n\n\n

Animated Video Made Easy<\/h2>\n\n\n\n

Powtoon<\/span> is the visual communication platform<\/a> for all your animated<\/span> video<\/span><\/a> needs! Create animated<\/span> explainers, moving text, infographics, and custom animations<\/span> quickly and easily. Powtoon<\/span> has hundreds of professionally-designed templates<\/a> for use across all industries, and with customizable features like branded animated<\/span> characters, personalized color schemes, and the option to include your company logo. <\/p>\n\n\n\n

That way, you can make sure each video<\/span> is uniquely yours and reflective of your brand. Create a free account<\/a> today and make your first video<\/span> in minutes!<\/p>\n\n\n

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\"\"<\/a><\/figure><\/div>\n\n","protected":false},"excerpt":{"rendered":"

Stop racking your brain to come up with new video ideas \u2014 you\u2019ve already got tons of written material waiting to be repurposed into attention-grabbing videos! Breathe new life into an old blog by turning it into an animated video….<\/p>\n","protected":false},"author":52,"featured_media":13761,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"twitterCardType":"","cardImageID":0,"cardImage":"","cardTitle":"","cardDesc":"","cardImageAlt":"","cardPlayer":"","cardPlayerWidth":0,"cardPlayerHeight":0,"cardPlayerStream":"","cardPlayerCodec":"","footnotes":""},"categories":[4,22],"tags":[48,474,49,452,355],"class_list":["post-13760","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animation-software-2","category-video","tag-animated-video","tag-animated-video-advertising","tag-animated-video-for-website","tag-animated-video-marketing","tag-animated-videos"],"yoast_head":"\nHow to Transform Blog Articles into Animated Videos in 5 Simple Steps - Powtoon Blog<\/title>\n<meta name=\"description\" content=\"Breathe new life into an old blog by turning it into an animated video. 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